Write a 1,050-word report on the company you selected in Week 3, following up on the Individual Assignment of Week 3 (Environmental Scanning), and address the following: 

• Establish Long-term Goals and Objectives
• Strategy Formulation.
• Indicate the markets that the company will pursue.
• Specify the unique value the company will offer in the selected markets.
• Discuss the resources and capabilities that are required.
• Analyze how the company will capture value and sustain competitive advantage over time. 

• Business Management Strategy
• Consider Cost and Differentiation Advantages.
• Describe the Corporate Strategy.
• Investigate Vertical Integration.
• Describe Strategic Alliances.
• Detail the Company Competitive Advantage.
• Generate an Organizational Chart of the company you

  ---

  ---

  selected. 

Cite at least 3 scholarly references.

Format your paper consistent with APA guidelines.

Question Field